Shopping for pet products and supplies is easy, convenient, and affordable. From traditional pet stores to online marketplaces, consumers can find various quality options for their furry friends. During the COVID-19 pandemic, some retailers upped their game to entice customers. From discounted curbside pickup to free same-day delivery, these e-commerce brands are making the most of a unique opportunity.
Save Money
Shopping online saves pet owners money on a variety of items. This is especially true for products such as pet food, which typically cost more at physical stores. Using discounts and coupons will help online buyers save money as well. Online shoppers can also find cheaper options on products like pet clothing, toys, and other accessories. For example, purchasing a dog costume made out of repurposed t-shirts can be a great way to get a cute outfit for a pet without spending a lot of money. By registering for recurrent orders, pet owners can also save money while buying online. It is a great option for pet parents who need to replenish essentials such as pet food or medication regularly. Many online retailers offer auto-shipment options that allow consumers to choose the frequency of deliveries, which can be adjusted or canceled at any time. By comparison, shopping, using coupons and discounts from Chewy.com, and taking advantage of subscription services, pet owners can ensure they get the best value for their money when buying pet products online.
Convenience
One of the most well-known advantages of purchasing pet products online is convenience. Buying online allows customers to shop from the comfort of their own homes without having to juggle multiple shopping bags while on the go or navigate crowded pet stores with overly excited pets in tow. Customers can also easily compare prices, read reviews, and choose the best product for their pets at their own pace from their smartphones or desktop computers.
Another benefit of purchasing pet products online is that it saves time. After a long and tiring day at work or on the weekends, many pet owners want to relax at home and spend quality time with their family and pets. Driving to different stores and looking for the right supplies can take time and effort. Buying online also allows pet owners to avoid heavy pet product bags, which can be especially difficult for elderly or disabled pet owners. Doorstep deliveries are a welcome relief to these pet owners and help them avoid the hassle of lugging heavy bags around town.
Save Time
Shopping online saves time as pet owners can shop from home without traveling to a physical store. It is ideal for those with limited mobility and energy who need help to travel long distances. It also saves money on gas and mileage that would otherwise be spent driving to a physical store. Online shoppers often save money when they purchase pet products and supplies. It is largely due to lower overheads, free or inexpensive shipping options, and the ability to compare prices and discounts.
Moreover, many retailers offer special package deals or coupons that make their products more affordable for pet owners. With online shopping, you can purchase all the essentials for your pets and deliver them to your doorstep. It helps you save the time you’d spend roaming around stores and allows you to devote more time to your pets. You can even buy pet products as gifts for friends and family members and have them delivered to their doorstep.
Variety
There is a wide variety of pet products available for purchase online. The options are endless, from orthopedic pet beds to dog nail polish. It can make it difficult to know which product is best for your pet. To help narrow your selection, look for a website that offers complete information about each item, including its ingredients.
Additionally, look for a site that allows you to check product compatibility with your pet’s breed. It will help you avoid buying a product that could cause harm to your pet. Lastly, consider looking for a site that offers loyalty programs or recurring delivery options like auto-ship. These perks can save you money in the long run. Plus, they can help you earn rewards or cash back on each purchase. It can also help you stay loyal to your preferred pet store.
Safety
Nine in ten pet owners said they are brand loyal on behalf of their pets when making purchases. Display industry favorites in your product catalog and homepage to encourage repeat business. Whether shopping in-store or online, most pet products are subject to consumer product regulations and standards. To avoid fines and forced recalls, pet toys and accessories must be safe to use (check for chemical and heavy metal restrictions) and comply with flammability laws and labeling requirements. You can easily test your products for compliance using a lab. When relaunching your business, follow industry trends for pet supplies. Provide a clean, easy-to-use website that eliminates distractions like slow load times and confusing checkout. Use progress bars to help shoppers know how close to completing their order. Also, offer express or guest checkout for first-time visitors to encourage conversions. Then, reengage them with personalized emails and targeted recommendations based on their purchase history. It will help you increase their average order value and build loyalty to your brand.
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